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“The Essential Guide To Marketing Your ADR Practice”
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by Natalie J. Armstrong, ICM Managing Director & President, Golden Media
$19.97  eBook Available for Immediate Download |
Unlike any other book in either the ADR Industry or the Marketing industry. “The Essential Guide to Marketing Your ADR Practice” is the only marketing manual providers need to build a thriving practice.
With more than 200 pages of ADR-appropriate marketing ideas, content guidelines, Internet strategies, networking techniques, glossaries of persuasive phrases, words that sell, and general marketing terms, “The Essential Guide to Marketing you ADR Practice” will take you through all the necessary phases of marketing a successful practice. Most importantly “The Essential Guide to Marketing Your ADR Practice” will provide you marketing ideas that you can implement immediately, many at no cost.
This unique book looks at the ADR industry specifically and addresses those marketing challenges and issues most common in an arbitration or mediation practice – balancing marketing time and money while hearing cases and creating a base of referrals so that you don’t have to market all day to work all night.
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“Proven Marketing Strategies for Conflict Resolutionists
-A Hands-On Workbook “
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by Natalie J. Armstrong, ICM Managing Director & President, Golden Media
$11.97
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This hands-on workbook is full of marketing strategies designed specifically for the conflict resolution industry and is designed to teach you “how to fish”. It compliments the Essential Guide to Marketing Your ADR Practice by providing you a structured method of developing the strategies and techniques discussed by Natalie Armstrong.
The workbook includes more than 10 of our best practice development reports, 12 step-by-step exercises that guide you through creating a complete practice development strategy, an ADR specific marketing and business plan templates, our glossary of words that sell, and our guide for writing content.
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Golden Media’s ADR Set:
Save 15% (Regular $31.92)
“The Essential Guide To Marketing Your ADR Practice”
& “Proven Marketing Strategies for Conflict Resolution Providers- A Hands-On Workbook”
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by Natalie J. Armstrong, ICM Managing Director & President, Golden Media
$27.00
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Not sure which book is right for you?
Than this might be just what you’re looking for. Our ADR Set consists of both The Essential Guide to Marketing Your ADR Practice and the Proven Marketing Strategies Hands-On Workbook. We’ve combined them together into a single set to help take the pain out of making a decision.
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ADR Office Management Toolkit
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by Natalie J. Armstrong, ICM Managing Director & President, Golden Media  $39.97
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The ADR Office Management Toolkit contains more than 40 forms and letters necessary to automate and operate a successful practice.
With these documents you can easily communicate with clients for:
- Court-ordered processes or private engagements,
- Follow-up with counsel and parties, and
- Manage pre-mediation / post-mediation communications.
The Toolkit has forms and letters ideal for:
- Mediators
- Arbitrators, and
- Sales and Marketing Communications for prospects and clients.
The ADR Office Management Toolkit is appropriate both for new practices as well as established practices that just need a little automation or revision.
*Requires Microsoft Word 2000 edition or later to run CD-Rom.
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“The Arbitrator’s Guide, Justice Through a Different Lens”
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by David T. Armstrong, Founder and Headmaster The Institute for Conflict Management, LLC & The Institute for Construction Management, LLC
$19.97
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David T. Armstrong, founder of the Institute of Conflict Management, LLC, educator, and one of the leading arbitrators, mediators, and dispute review board panelists for the construction industry, has released “The Arbitrator’s Guide: For Commercial & Construction Industry Arbitrations.” An unparalleled guide to the arbitration process, it is a must-have for arbitrators and industry professionals who are looking for a comprehensive, step-by-step introduction to the process. Check out these testimonials:
“Dave Armstrong did not invent arbitration but it may be said in the not too distant future that he discovered it! I would encourage every highly experienced individual with a penchant for fairness and justice to consider ‘giving something back’ to their industry and our society by becoming an arbitrator utilizing the techniques, information and principles in this book.”
– Les Morgenstern, President of ADR4Construction.com
“As a college professor, the challenge of finding a readable yet comprehensive text for any course is a constant challenge. David Armstrong has accomplished the near-impossible by providing a reference guide that translates amorphous concepts into readable components. Through eloquently-phrased passages and clearly-written guidelines, his text serves to clarify and strengthen the arbitration process.”
– Eleanor Schrader Schapa, Professor of Business, Santa Monica College
Excerpt from the book:
“Every businessperson and consumer has the opportunity to control the process in which their conflicts can be resolved. By voluntarily selecting a process prior to a business relationship or the purchase of a product, we control the time and expense that will be required to resolve any conflicts. Although this book is written as an arbitrator’s guide to the procedures for conducting a hearing, the information contained in the book is beneficial to all parties and advocates who may possibly be involved in arbitration. “